Better Homes & Gardens is Walmart's cornerstone home brand, bringing trusted, accessible design to American households for decades.
As Design Director, I shaped the creative vision across hardlines and hard home categories, leading trend research, assortment strategy, and end-to-end product development. My focus was creating collections that felt timeless and intentional while meeting the practical needs and budget realities of Walmart's diverse customer base.
Client: Better Homes and Gardens, Walmart, Dot Dash Meredith
Role: Design Director
The below work comes from a deep collaboration of many talented people from Earthbound Brands and Walmart
